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W. Chan Kim

Business theorist and strategy professor

W. Chan Kim is a South Korean business theorist and strategy professor at INSEAD. He co-wrote Blue Ocean Strategy and Blue Ocean Shift with Renée Mauborgne.

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Born 1951 in Jinju, South Korea

W. Chan Kim

เกี่ยวกับ W. Chan Kim

Born in 1951, W. Chan Kim is a professor of strategy at INSEAD and co-director of its Blue Ocean Strategy Institute in Fontainebleau, France. He is best known as co-author, with Renée Mauborgne, of Blue Ocean Strategy, published in 2005. He also co-wrote Blue Ocean Shift, which reached the New York Times bestseller list. In 2019, Thinkers50 ranked him and Mauborgne as the most influential management thinkers in the world. Kim is a Fellow of the World Economic Forum and co-founded the Blue Ocean Global Network.

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