Barbara L. Fredrickson
Social psychologist and professor
Barbara L. Fredrickson is a social psychologist who studies positive emotions. She wrote Positivity, a book for general readers.
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American Born 1964
About Barbara L. Fredrickson
Barbara L. Fredrickson is a professor at the University of North Carolina at Chapel Hill, where she holds the Kenan Distinguished Professor of Psychology title. She also leads the Positive Emotions and Psychophysiology Lab there as its principal investigator. Her research as a social psychologist centers on emotions and positive psychology, and her best-known work is the broaden-and-build theory of positive emotions. In 2009 she published Positivity, a general-audience book that draws on her own research and that of other scientists.