Edward Segal
Crisis management expert and author
Edward Segal is a crisis management expert who has advised more than 500 corporations and organizations. He wrote The Crisis Casebook.
1 summary 15 min of listening
Born in Los Angeles, California, United States
About Edward Segal
Edward Segal has worked in crisis management for more than 30 years. He served as chief executive of two trade associations and as a senior media relations consultant at Ogilvy Public Relations Worldwide. He has also worked on political campaigns for both Democratic and Republican candidates, including as a campaign manager and press secretary. He wrote The Crisis Casebook, which draws crisis management lessons from leading brands. His other books include the bestselling Crisis Ahead and Whistle-Stop Politics, about campaign trains and the journalists who covered them. Segal hosts the Crisis Management Minute podcast and contributes to Forbes.com as a senior contributor on leadership strategies.