Frederik Pferdt
Innovation pioneer and author
Dr. Frederik G. Pferdt was Google's first Chief Innovation Evangelist and has taught at Stanford University. He wrote What's Next Is Now, a guide to creating a better future.
1 summary 11 min of listening
About Frederik Pferdt
Dr. Frederik G. Pferdt describes himself as a Future Optimist. He helped shape the creative culture at Google, where he held the title of first Chief Innovation Evangelist, and he has also taught students at Stanford University. His work centers on helping people unlock their creativity so they can imagine and build a better future. That idea runs through his book What's Next Is Now.