Peg Fitzpatrick
Social media author and strategist
Peg Fitzpatrick is a social media author who helps small businesses with marketing. She co-wrote The Art of Social Media with Guy Kawasaki.
1 summary 13 min of listening
Born in Newport, United States
About Peg Fitzpatrick
Peg Fitzpatrick is a bestselling author on social media, known for practical marketing advice aimed at small businesses and entrepreneurs. She co-wrote The Art of Social Media: Power Tips for Power Users with Guy Kawasaki, and has also written The Art of Small Business Social Media: A Blueprint for Marketing Success. Her career includes serving as Canva's first head of social strategy. She has worked on social media campaigns with brands such as Audi, Motorola, Google and Virgin, and has been a brand ambassador for Kimpton Hotels and Nestle. She also appeared alongside Laila Ali and Barbara Corcoran in work with TJMaxx. Her approach is to test the social media tips and tools she shares before recommending them.