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Lara Hoffmans

Lara Hoffmans is an investment marketing executive and CFA charterholder. With Ken Fisher she co-wrote How to Smell a Rat.

1 summary 15 min of listening

About Lara Hoffmans

Lara Hoffmans studied at the University of Notre Dame and holds the Chartered Financial Analyst (CFA) designation. She began as a financial adviser at Merrill Lynch and a private banker at Wells Fargo. From 2004 to 2013 she worked at Fisher Investments, and during that time she co-wrote several investing books with Ken Fisher, among them How to Smell a Rat (2009), a guide to spotting financial fraud. She then led investment communications at Artisan Partners and, from 2020, marketing at Diamond Hill Capital Management. She is now vice president of marketing at Meketa Capital.

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