Leslie Zane
Marketer and brand consultant
Leslie Zane is a marketer and the founder of the brand consultancy Triggers. She wrote The Power of Instinct.
1 summary 15 min of listening
About Leslie Zane
Leslie Zane founded Triggers, a brand consultancy grounded in behavioral science, in 1995. Her background includes Yale, Harvard Business School and Bain & Company, and she earlier worked at Procter & Gamble and Johnson & Johnson. Her work has appeared in Harvard Business Review, Forbes and Scientific American, and she has given a TEDx talk. She has received the Ogilvy Award and the Congressional Women of Distinction recognition. Zane also serves on the board of El Centro Hispano, a non-profit that helps Hispanic immigrants build skills in the United States. Her book in our catalog is The Power of Instinct.