Anthony Pratkanis
Social psychologist and professor emeritus
Anthony Pratkanis is a social psychologist who studies persuasion and social influence. He co-wrote Age of Propaganda with Elliot Aronson.
1 summary 21 min of listening
American Born in Portsmouth, United States
About Anthony Pratkanis
Anthony R. Pratkanis is an emeritus psychology professor at the University of California, Santa Cruz. He completed his doctorate in social psychology at Ohio State University in 1984. He works as a researcher and author, and also as a consultant and media commentator. His published research addresses social influence, fraud, subliminal persuasion, and propaganda used by terrorists and dictators, as well as marketing and consumer behavior. With Elliot Aronson he wrote Age of Propaganda, and with Doug Shadel he wrote Weapons of Fraud: A Source Book for Fraud Fighters. He is the founding editor of the journal Social Influence. He has consulted for civic groups, government agencies, law enforcement and the US military, and has testified as an expert in many trials. In 2004 he received an excellence in teaching award.