Ayelet Fishbach
Psychologist and behavioral science professor
Ayelet Fishbach is a psychologist and professor at the University of Chicago Booth School of Business who researches motivation and goal pursuit.
1 summary 16 min of listening
Israeli Born in Yagur, Israel
About Ayelet Fishbach
She holds the Eric J. Gleacher Distinguished Service Professorship in behavioral science and marketing at the University of Chicago Booth School of Business. She researches motivation, self-regulation and goal pursuit. Her more than one hundred papers have appeared in psychology and business journals. Her research on motivation has earned honors including the Fulbright Educational Foundation Award, and her findings have been covered by outlets such as the New York Times, CNN and NPR. Her book Get It Done is available in the BookBits catalog.