Chris Goward
Web experimentation expert and author
Chris Goward founded the web experimentation agency Widerfunnel and wrote the bestselling You Should Test That!. He now advises and invests in founder-led companies.
1 summary 23 min of listening
Born in Inuvik, Canada
About Chris Goward
Chris Goward built and later exited Widerfunnel, an agency focused on web experimentation, which is now called Conversion. Companies such as HP, Microsoft, The Motley Fool and Dollar Shave Club have turned to him to improve their digital experiences and growth. Google, Electronic Arts and Babyage.com were also among the agency's clients. He wrote the bestselling book You Should Test That! and has spoken at hundreds of events around the world. Today he advises and invests in founder-led companies that need help with growth, digitization and optimization.