Dan Siroker
Co-founder of Optimizely
Dan Siroker co-founded Optimizely, a platform that helps businesses use data to improve their websites. He earlier led analytics for the Obama 2008 campaign.
1 summary 17 min of listening
Born in Palo Alto, California, United States
About Dan Siroker
Dan Siroker led analytics for Barack Obama's 2008 presidential run, and that work gave him the original idea for Optimizely. Before founding the company, he worked as a product manager for Google Chrome and AdWords. He is the author of A/B Testing. He has given guest lectures at Stanford and Berkeley business schools on the benefits of A/B testing. Forbes named him to its 2013 Top 30 under 30 in Technology, and his work has drawn coverage from Wired and the New York Times, among others.