Tim Riesterer
Sales messaging author
Tim Riesterer is a sales author who co-wrote Conversations That Win the Complex Sale with Erik Peterson. He has worked on the Power Messaging sales technique for over twenty years.
1 summary 15 min of listening
About Tim Riesterer
Tim Riesterer has spent more than twenty years developing and refining a sales technique called Power Messaging, working alongside Erik Peterson. In Conversations That Win the Complex Sale, the two authors share the tools of that approach. The book shows readers how to reshape a sales message into a story that helps win more deals.