Ken Segall
Advertising creative director and author
Ken Segall is an author and advertising creative director who worked closely with Steve Jobs at NeXT and Apple. He also served as a creative director for Dell and Intel.
2 summaries 41 min of listening
American Born in Detroit, United States
About Ken Segall
Ken Segall specializes in technology marketing. He spent 12 years as Steve Jobs' agency creative director, across both NeXT and Apple. He came up with the "i" used in many of Apple's best-known product names, and he took part in the "Think Different" campaign. Away from Apple, he held creative director roles for Dell and Intel. His books in our catalog are Insanely Simple and Think Simple.