Data & Analytics Library
A/B Testing: The Most Powerful Way to Turn Clicks into Customers
Accelerate: Building and Scaling High Performing Technology Organizations
Better Brand Health: Measures and Metrics for a How Brands Grow World
Artificial Intelligence & Generative AI for Beginners: The Complete Guide
Big Data: A Revolution That Will Transform How We Live, Work and Think
Calling Bullshit: The Art of Skepticism in a Data-Driven World
Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World
Cribsheet: A Data-Driven Guide to Better, More Relaxed Parenting, from Birth to Preschool
Data: Harness Your Numbers to Go from Uncertain to Unstoppable
Digital Marketing Strategy: An Integrated Approach to Online Marketing
Don’t Trust Your Gut: Using Data to Get What You Really Want in Life
Epic Measures: One Doctor. Seven Billion Patients.
Everybody Lies: Big Data, New Data and What the Internet Can Tell Us About Who We Really Are
Factfulness: Ten Reasons We’re Wrong About the World – and Why Things Are Better Than You Think
Future Crimes: Everything Is Connected, Everyone Is Vulnerable and What We Can Do About It
How Bad Are Bananas?: The Carbon Footprint of Everything
How to Measure Anything: Finding the Value of "Intangibles" in Business
Implementing Six Sigma: Smarter Solutions Using Statistical Methods
Invisible Women: Exposing Data Bias in a World Designed for Men
Lean Analytics: Use Data to Build a Better Startup Faster
Marketing 5.0: Technology for Humanity
Marketing Artificial Intelligence: AI, Marketing, and the Future of Business
Mindf*ck: Cambridge Analytica and the Plot to Break America
Narrative and Numbers: The Value of Stories in Business
New Dark Age: Technology and the End of the Future
Not the End of the World: How We Can Be the First Generation to Build a Sustainable Planet
Platformland: An Anatomy of Next-Generation Public Services
Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, Or Die
Python Crash Course: A Hands-On, Project-Based Introduction to Programming
Quantum Supremacy: How the Quantum Computer Revolution Will Change Everything
Robin Hood Math: Take Control of the Algorithms That Run Your Life
Streaming, Sharing, Stealing: Big Data and the Future of Entertainment
Size: How It Explains the World
Soccermatics: Mathematical Adventures in the Beautiful Game
Soccernomics: Why England Loses; Why Germany, Spain, and France Win
Storytelling with Data: A Data Visualization Guide for Business Professionals
Super Crunchers: Why Thinking-by-Numbers Is the New Way to be Smart
SuperFreakonomics: Global Cooling, Patriotic Prostitutes and Why Suicide Bombers Should Buy Life Insurance
Targeted: How Technology is Revolutionizing Advertising and the Way Companies Reach Consumers
The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
The Alignment Problem: Machine Learning and Human Values
The Art of SEO: Mastering Search Engine Optimization
The Bestseller Code: Anatomy of the Blockbuster Novel
The Book of Why: The New Science of Cause and Effect
The Data Detective: Ten Easy Rules to Make Sense of Statistics
The Intelligence Explosion: When AI Beats Humans at Everything
The Man Who Solved the Market: How Jim Simons Launched the Quant Revolution
The Master Algorithm: How The Quest For The Ultimate Learning Machine Will Remake Our World